Gender equality is a subject that is been discussed everywhere. When compared to India, the west overcame this problem fairly earlier. Women were given equal opportunities for education, employment and men started taking more responsibility in domestic thresholds initially in the west followed by India. While I am shopping for Prachi in the UK, I get a feeling that the gender discrimination is much deep rooted here. Pink stuff for girls and blue stuff for boys, Pink bags, blue waterbottles, pink sandals, blue shoes. Prachi loves blue, but pink is girls’ colour. Where have the vibrant orange, green, yellow and red colours gone? I love the bright colourful Indian scenes where kids, irrespective of boy or girl go out with a multicoloured umbrella, a green pencil box, an orange school bag. I hope the Indian consumer market does not follow on this pink-blue monotony.
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